Why Don’t They See The Real Value Of What I Offer?

by Ana Rosenberg aka why people see and value the contribution of some experts while others remain invisible   So you are a coach, trainer or consultant. You do good work that can really help people. Why is it that sometimes people don’t see the real value of your contribution? You work hard on marketing…

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Small Business Online Marketing – Why Smart Businesses Take Control Of Their Website

by Ana Rosenberg Coach Linda (we will call her Linda to protect her identity) didn’t feel smart at all and it was just not fair… As soon as Linda made the decision to start her coaching business, she printed business cards and what do you think she did next? Exactly. She paid a small fortune…

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A Communication Strategy From Hollywood

We borrowed Ana Rosenberg’s definition of marketing because it is one of the most useful ones for expert businesses. “Marketing is the crystal clear communication of the value of your contribution that attracts your best clients” Ana Rosenberg   If marketing is communication, it is a question of refining our communication skills. And to do…

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Dealing With Anxiety By Boosting Confidence

by Dr. Michelle Cleere, Premiere Thought Doctor Every time I give a presentation I have a physical manifestation of nerves: butterflies in my stomach, my heart rate goes up and my brain starts thinking all kinds of stuff. If I add to those thoughts, if I make them bigger, the thoughts grow and my nerves…

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